What Lies Beneath: Pathways Alliance, Greenwashing, Networks and Narratives
Strategies to inspire public support for climate action and counter industry misinformation.
Event host: Re.Climate Canadian Centre for Climate Communication
Canada’s logging industry is seeking a wildfire ‘hero’ narrative
North Shore News (Canada)
Greenwashing, Net Zero, and the Oil Sands in Canada: The Case of Pathways Alliance
Energy Research & Social Science
Detached from Reality: Researchers Say Pathways Alliance Misleading Public with Greenwashing
The Narwhal
Science Backed Training Helps the Ad Industry Avoid Greenwashing
AdWeek