Home
Melissa Aronczyk is Assistant Professor of Communication Studies at Carleton University.
Her current research and teaching address issues related to media and political communication; relationships between culture and economy; promotional culture; and futures of nationalism in global contexts.
She is currently working on three long-term projects:
Cultures of Circulation, a research project exploring performative dimensions of economic exchange.
Branding the Nation, a sole-authored manuscript under contract with Oxford University Press. The book explores the global phenomenon of nation branding and its implications for national identity, political legitimacy, and concepts of value.
The Limits of Promotion, a research project investigating the implications of corporate marketing and other commercial strategies for cultural practices and processes.
Melissa Aronczyk holds a Ph.D. from the Department of Media, Culture, and Communication at New York University.